Basement waterproofing is becoming more and more popular, especially in the northeast and Pacific Northwest areas of the country where high rainfall and groundwater saturation can cause major flooding problems. New home construction in these parts of the country almost inevitably involves the installation of footer drains and other waterproofing measures, and many companies specialize in preventing water damage during the initial construction process.  Source: https://www.fairbankscustombuilders.com/north-carolina-custom-home-builder/