Is Digital Marketing the future of all marketing efforts? Well, there is a slight twist here. Digital Marketing is not just the future, but rather, digital marketing trends are already a part of the present marketing scenario. It has silently, yet significantly, made its way into every industry and business that intends to reach out to the widest horizons across the length and breadth of the globe, at the lowest advertisement costs.
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Work order is the type of report which consist of the specification of the work that is to be considered during the visit to the property
“If we weren’t still hiring great people and pushing ahead at full speed, it would be easy to fall behind and become a mediocre company.” – Bill Gates
While we all know that there is merit in the Microsoft co-founder’s words, the concern for most companies is not that they are reluctant to hire smart talent, but that they are unable to do so. In fact, 61% of companies say that finding qualified and experienced hires is their most difficult recruitment challenge.
So, how do successful companies manage to grab great talent and continue doing so as they grow?
The year 2019 is going to be a remarkable year as far as the recruitment scenario is considered with new trends emerging in the HR domain. In light of the above statement, this article assumes significance and hence we have listed out some of the key recruitment trends, which are going to shape the IT industry. These trends would definitely help enhance your current recruitment strategy, aimed to attract the best talent.
Let’s have a look at the top trends:
Recruitment marketing is mainly meant to actively implement the right marketing strategies in recruiting, aimed to nurture and attract the best talent to your company. This is one of the top recruiting trends in the market and companies that embrace this trend would be the top gainers this year.
This refers to the marketing strategy, aimed to attract the talent to ensure that they select your company as their preferred employer. The primary objective of inbound recruiting is to attract, convert and engage candidates so that they stick to your company for a longer period. This trend is applicable for companies looking for a matured hiring strategy that is going to earn rewards in the long run.
Employer branding refers to the trend where you showcase the reputation of your company from a recruitment perspective and how much value an employee could gain working in your organization. This trend is gaining steam as generating a good employer brand is required for attracting the top talent to your organization.
This refers to the current, past and future candidates’ opinions about your organization’s hiring process. It is measured in term of the candidates’ feelings, attitudes and actions they experience during the complete hiring process. This is important because a candidate who shares a positive experience in the entire recruitment process would certainly accept your job offer, likely to make a comeback if he or she leaves or even refers others to your organization.
Maintaining a good talent pool is a great asset for a company. And whenever there’s a new opening, your recruiter can easily search the candidate from the talent pool, interview and subsequently hire him/her, saving a lot of time and money. Hence, this one trend is rapidly picking up and most of the employers are channelizing their resources to generate a good talent database.
Managing and improving good relationships with current and future candidates refers to candidate relationship management. This trend is relatively new and is gaining rapid traction since you can devise innovative ways to attract the best talent.
This refers to leveraging various social media channels for hiring the best talent. This helps you to search the right candidates, forge a good relationship with them and encourage them to apply for your job positions.
Automation tools refer to the software that can be used to automate the complete recruitment cycle. The current trend is to leverage the right automation tools to pick up the perfect hires among the pool of eligible candidates. In other words, these tools help in searching, attracting, engaging and hiring the applicants. This way, your entire recruitment process gets simplified, while saving an enormous amount of time and resources.
This trend refers to taking recruitment decisions, based on the data generated through automated HR tools such as applicants tracking system (ATS) and recruitment marketing platforms (RMP). This trend is gaining importance since the recruitment data can generate great insights about guiding you where your hiring strategy has failed and how you need to improve. This way, you can improve your hiring strategy, in line with your organizational objectives.
This is one of the most effective ways to attract the best hires and fill open positions. Research has proved that HR managers spend less time to hire and onboard the referred candidates than candidates, hired through conventional methods.
This type of hiring is not confined to your HR department only, but teams from other departments also actively take part to search and recruit the best talent. This provides more transparency in the recruitment process with a greater chance of getting the right candidates at the right time to fill your open positions.
Based on these trends, the HR teams should plan their hiring strategies, which are aligned with the overall organizational and business growth of a company.
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Productive project development meetings increase team morale, provide timely information, uncover potential risks, and encourage relevant information sharing.
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Co working environments are getting more and more popular throughout the globe. With many small businesses, startups, freelancers and marketers deciding on to work collectively in the equal area for his or her day to day activities, and to hook up with like-minded specialists, that is a phenomenon no longer to be ignored.
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Give Clients Less Time To Pay
Research from a leading accounting software provider shows that just over 40% of businesses now typically ask for payment within 7 days.
Make Paying Early an Attractive Option
People love saving money and the lure of a 3% discount will prompt some of your clients to pay by the earlier date.
Penalize Late Payment
It’s also important to impose a late payment fee and to make this clear within your contract & invoice.
Issue Your Invoices as Fast as Possible
Issue an invoice as soon as practically possible. Don’t wait until the end of the month or the week. Aim for same day invoicing.
Accommodate a Variety of Payment Options
Clients differ in their preferred payment options so try and offer as wide a range of payment options as possible.
For New Clients Consider Asking For An Upfront Payment
To reduce risk, consider asking new clients for a third of the invoice at the onset of the project and the remainder after completion.
Ensure Payment Terms are Clearly Conveyed in the Contract
Payment Terms need to be stipulated clearly in the contract and key parts listed in each invoice.
Review Your Accounts Receivable Regularly
Tracking invoices and accounts receivable should be done weekly preferably utilising accounting software that automates much of the process.
Halt Work If Client Considerably Behind With Payments
If a client is considerably behind in their payments then you should halt further work.
Ensure Your Invoices Have All Necessary Information
Reduce payment delay by ensuring your invoices include a clear description of the work, date it was provided, client information such as a purchase order number & contact person, due date, and exact instructions about how they can pay.
Use Accounting Software to Streamline the Whole Process
Accounting software such as Quickbooks or Xero make it easy for you to create an invoice online, send your client a secure link to it, & for the client to easily make payment from the invoice itself.
Written Quote Accepted By Both Parties
If you have provided a written quote at the beginning of the work, which both parties have agreed to, then this will remove the possibility of miscommunication and misunderstanding when the final invoice does arrive.
Direct Staff Contact Details on Invoice
In case the client does have queries about the invoice, make it easy for them to get in touch with you by including the direct phone number of the appropriate staff member on the invoice.
Send Invoice to the Right Person
In larger businesses the person who you deal with on a day-to-day basis is likely to be different to the person who actually pays your invoice. Make sure you find out exactly who you need to send the invoices to.
Source: invoices
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It is a fact that employees are strongly influenced by the working environment. Keeping your employees happy and satisfied in your workplace is critical to every business being achieved consistently. Therefore, it is important to maintain a clean and tidy workspace to improve the physical and psychological well-being of your employees.
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