Instagram is a huge platform for businesses to promote their brand and it has more engagement than any other social media network right now. Instagram can be a great place to grow your community, build collaborations and even make sales. But you must have a strategy in place and there are several common mistakes that you need to avoid in order to make it work for your business. Here are 10 Instagram marketing mistakes that can cost you followers and sales.

Here are the key things to avoid:
1. Stealing other people’s content
2. Spammy comments
3. No hashtag strategy
4. Instagram name not optimized
5. Using links in your captions
6. Wrong content
7. Using Instagram as a billboard
8. Lacking overall strategy
9. Bad grammar
10. No game plan for using DM’s

Source: Instagram Marketing Mistakes